Lance McCluskey

Senior Copywriter

Lance McCluskey is a creative jack-of-all-trades. A graduate of the University of Tennessee, he became morning drive DJ and producer of The Morning Buzz on WNFZ-FM. He then jumped into advertising as senior copywriter and ultimately creative director at The Shelton Group — where he wrote and helped produce award-winning interactive projects for The Knoxville Zoo, The American Institute of Architects and WBIR-TV. He then joined AC Entertainment as Marketing Director, where he helped conceive and implement interactive campaigns for The Tennessee Theatre, The Bijou Theatre, Sundown in the City and the nation's leading music festival, Bonnaroo. Since joining DNP, he has been instrumental in developing multimedia projects for DNPinteractive, including writing blogs, creating content and hosting podcasts, and writing and editing original programming for .TV sites.